TY - BOOK TI - The psychology of advertising AU - Fennis, Bob Michael, 1968-. AU - Stroebe, Wolfgang. SN - 9780415442732 (hb : alk. paper) PB - Psychology Press PP - New York : Psychology Press, 2010. PY - 2010 UR - https://library.korea.ac.kr/detail/?cid=CAT000045612379&ctype=m