TY - BOOK TI - Advertising management 2nd ed AU - Aaker, David A. AU - Myers, John G. SN - 0130160067 PB - Prentice-Hall PP - Englewood Cliffs, N.J. : Prentice-Hall, c1982. PY - 1982 UR - https://library.korea.ac.kr/detail/?cid=CAT000000076447&ctype=m