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An introduction to global media for the twenty-first century

An introduction to global media for the twenty-first century (1회 대출)

자료유형
단행본
개인저자
Mjos, Ole J., 1970-.
서명 / 저자사항
An introduction to global media for the twenty-first century / Ole J. Mjøs.
발행사항
New York :   Bloomsbury Academic,   2023.  
형태사항
x, 255 p. ; 24 cm.
ISBN
9781350348714 9781350348707
요약
"A student-friendly book that assesses how such trends as marketization, conglomeration, digital convergence, personalization and competition, are transforming the global media landscape"--
내용주기
The emergence of a global media and communications landscape : from the telegraph to the internet -- The popularization and consolidation of the global online environment : the internet, social media, and search engines -- Media companies, content and branding in the global digital age : platforms, distribution, and production -- The role of media and communications in development : modernization, progress, and social change -- The power of media and communications : imperialism, influence, and domination -- The power of media audiences and users : empowerment and autonomy -- The dimensions of globalization in the context of media and communications.
서지주기
Includes bibliographical references and index.
일반주제명
Mass media and globalization. Communication, International.
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020 ▼a 9781350348714 ▼q (hardback)
020 ▼a 9781350348707 ▼q (paperback)
020 ▼z 9781350348745 ▼q (epub)
020 ▼z 9781350348738 ▼q (pdf)
020 ▼z 9781350348721
035 ▼a (KERIS)REF000019991428
040 ▼a LBSOR/DLC ▼b eng ▼e rda ▼c DLC ▼d 211009
042 ▼a pcc
050 0 0 ▼a P94.6 ▼b M5455 2023
082 0 0 ▼a 302.2 ▼2 23
084 ▼a 302.2 ▼2 DDCK
090 ▼a 302.2 ▼b M685i
100 1 ▼a Mjos, Ole J., ▼d 1970-.
245 1 3 ▼a An introduction to global media for the twenty-first century / ▼c Ole J. Mjøs.
260 ▼a New York : ▼b Bloomsbury Academic, ▼c 2023.
264 1 ▼a New York : ▼b Bloomsbury Academic, ▼c 2023.
300 ▼a x, 255 p. ; ▼c 24 cm.
336 ▼a text ▼b txt ▼2 rdacontent
337 ▼a unmediated ▼b n ▼2 rdamedia
338 ▼a volume ▼b nc ▼2 rdacarrier
504 ▼a Includes bibliographical references and index.
505 0 ▼a The emergence of a global media and communications landscape : from the telegraph to the internet -- The popularization and consolidation of the global online environment : the internet, social media, and search engines -- Media companies, content and branding in the global digital age : platforms, distribution, and production -- The role of media and communications in development : modernization, progress, and social change -- The power of media and communications : imperialism, influence, and domination -- The power of media audiences and users : empowerment and autonomy -- The dimensions of globalization in the context of media and communications.
520 ▼a "A student-friendly book that assesses how such trends as marketization, conglomeration, digital convergence, personalization and competition, are transforming the global media landscape"-- ▼c Provided by publisher.
650 0 ▼a Mass media and globalization.
650 0 ▼a Communication, International.
945 ▼a ITMT

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/서고6층/ 청구기호 302.2 M685i 등록번호 111880007 도서상태 대출가능 반납예정일 예약 서비스 B M

컨텐츠정보

목차

Dedication
Acknowledgement
Case Studies
List of Tables
1. Introduction
Part I: Key Developments: Industry, Infrastructure, Content, and Audiences
2. The Emergence of a Global Media and Communications Landscape: From the Telegraph to the Internet
3. The Popularization and Consolidation of the Global Online Environment: The Internet, Social Media, and Search Engines
4. Media Companies, Content and Branding in the Global Digital Age: Platforms, Distribution, and Production
Part II: Key Theoretical Traditions: The Continuity of Themes and Concerns
5. The Role of Media and Communications in Development: Modernization, Progress, and Social Change
6. The Power of Media and Communications: Imperialism, Influence, and Domination
7. The Power of Media Audiences and Users: Empowerment and Autonomy
8. The Dimensions of Globalization in the Context of Media and Communications
Index

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