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Entrepreneurship : successfully launching new ventures 5th Ed

Entrepreneurship : successfully launching new ventures 5th Ed (2회 대출)

자료유형
단행본
개인저자
Barringer, Bruce R. Ireland, R. Duane.
서명 / 저자사항
Entrepreneurship : successfully launching new ventures / Bruce Barringer, Oklahoma State University, Duane Ireland, Texas A&M University.
판사항
5th Ed.
발행사항
Boston :   Pearson,   2016.  
형태사항
xix, 568 p. : col. ill. ; 29 cm.
ISBN
9780133797190 (alk. paper)
내용주기
Preface/introduction -- Decision to become and entrepreneur -- Introduction to entrepreneurship -- Recognizing opportunities and generating ideas -- Feasibility analysis -- Writing a business plan -- Industry and competitor analysis -- Developing an effective business model -- Moving from an idea to an entrepreneurial firm -- Preparing the proper ethical and legal foundation -- Assessing a new venture's financial strength and viability -- Building a new-venture team -- Getting financing or funding -- Managing and growing an entrepreneurial firm -- Unique marketing issues -- The importance of intellectual property -- Preparing for and evaluating the challenges of growth -- Strategies for firm growth -- Franchising -- Glossary -- Bibliographic references/index.
서지주기
Includes bibliographical references and indexes.
일반주제명
Entrepreneurship. New business enterprises.
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008 160315s2016 maua b 001 0 eng d
010 ▼a 2014016425
020 ▼a 9780133797190 (alk. paper)
035 ▼a (KERIS)REF000017425363
040 ▼a DLC ▼b eng ▼c DLC ▼e rda ▼d DLC ▼d 211009
050 0 0 ▼a HB615 ▼b .B374 2016
082 0 0 ▼a 658.1/1 ▼2 23
084 ▼a 658.11 ▼2 DDCK
090 ▼a 658.11 ▼b B276e5
100 1 ▼a Barringer, Bruce R.
245 1 0 ▼a Entrepreneurship : ▼b successfully launching new ventures / ▼c Bruce Barringer, Oklahoma State University, Duane Ireland, Texas A&M University.
250 ▼a 5th Ed.
260 ▼a Boston : ▼b Pearson, ▼c 2016.
300 ▼a xix, 568 p. : ▼b col. ill. ; ▼c 29 cm.
504 ▼a Includes bibliographical references and indexes.
505 0 0 ▼g Preface/introduction -- ▼t Decision to become and entrepreneur -- ▼t Introduction to entrepreneurship -- ▼t Recognizing opportunities and generating ideas -- ▼t Feasibility analysis -- ▼t Writing a business plan -- ▼t Industry and competitor analysis -- ▼t Developing an effective business model -- ▼t Moving from an idea to an entrepreneurial firm -- ▼t Preparing the proper ethical and legal foundation -- ▼t Assessing a new venture's financial strength and viability -- ▼t Building a new-venture team -- ▼t Getting financing or funding -- ▼t Managing and growing an entrepreneurial firm -- ▼t Unique marketing issues -- ▼t The importance of intellectual property -- ▼t Preparing for and evaluating the challenges of growth -- ▼t Strategies for firm growth -- ▼t Franchising -- ▼g Glossary -- ▼g Bibliographic references/index.
650 0 ▼a Entrepreneurship.
650 0 ▼a New business enterprises.
700 1 ▼a Ireland, R. Duane.
945 ▼a KLPA

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/서고7층/ 청구기호 658.11 B276e5 등록번호 111753217 도서상태 대출가능 반납예정일 예약 서비스 B M

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