| 000 | 00862camuu2200253 a 4500 | |
| 001 | 000045744468 | |
| 005 | 20130321152204 | |
| 008 | 130320s2013 enka b 001 0 eng | |
| 020 | ▼a 0273779419 (pbk) | |
| 020 | ▼a 9780273779414 | |
| 035 | ▼a (OCoLC)796080978 | |
| 040 | ▼a NLGGC ▼e fobidrtb ▼b dut ▼c NLGGC ▼d OCLCO ▼d KUB ▼d 211009 | |
| 082 | 0 4 | ▼a 658.827 ▼2 23 |
| 084 | ▼a 658.827 ▼2 DDCK | |
| 090 | ▼a 658.827 ▼b K29s4 | |
| 100 | 1 | ▼a Keller, Kevin Lane, ▼d 1956-. |
| 245 | 1 0 | ▼a Strategic brand management : ▼b building, measuring, and managing brand equity / ▼c Kevin Lane Keller. |
| 250 | ▼a 4th ed., Global ed. | |
| 260 | ▼a Harlow : ▼b Pearson, ▼c c2013. | |
| 300 | ▼a 590 p. : ▼b col. ill. ; ▼c 28 cm. | |
| 504 | ▼a Includes bibliographical references and index. | |
| 650 | 0 | ▼a Brand name products ▼x Management. |
| 945 | ▼a KLPA |
Holdings Information
| No. | Location | Call Number | Accession No. | Availability | Due Date | Make a Reservation | Service |
|---|---|---|---|---|---|---|---|
| No. 1 | Location Main Library/Western Books/ | Call Number 658.827 K29s4 | Accession No. 111690916 | Availability Available | Due Date | Make a Reservation | Service |
| No. 2 | Location Main Library/Western Books/ | Call Number 658.827 K29s4 | Accession No. 111726613 | Availability Available | Due Date | Make a Reservation | Service |