| 000 | 02474camuu2200349 a 4500 | |
| 001 | 000045735359 | |
| 005 | 20130118153135 | |
| 008 | 130117s2011 nyua b 001 0 eng | |
| 010 | ▼a 2010044232 | |
| 020 | ▼a 9780415873802 | |
| 020 | ▼a 9780415873819 (pbk.) | |
| 035 | ▼a (KERIS)REF000016113651 | |
| 040 | ▼a DLC ▼c DLC ▼d DLC ▼d 211009 | |
| 050 | 0 0 | ▼a JF2112.P8 ▼b P65 2011 |
| 082 | 0 0 | ▼a 659.2/932 ▼2 23 |
| 084 | ▼a 659.2932 ▼2 DDCK | |
| 090 | ▼a 659.2932 ▼b P769 | |
| 245 | 0 0 | ▼a Political public relations : ▼b principles and applications / ▼c edited by Jesper Stromback and Spiro Kiousis. |
| 260 | ▼a New York : ▼b Routledge, Taylor & Francis Group, ▼c 2011. | |
| 300 | ▼a ix, 338 p. : ▼b ill. ; ▼c 23 cm. | |
| 490 | 1 | ▼a Communication series |
| 504 | ▼a Includes bibliographical references and index. | |
| 505 | 0 0 | ▼t Political public relations : defining and mapping an emergent field / ▼r Stromback, Jesper, ▼r Kiousis, Spiro -- ▼t Political public relations : remembering its roots and classics / ▼r Martinelli, Diana Knott -- ▼t Political public relations, news management and agenda indexing / ▼r Lieber, Paul S., ▼r Golan, Guy -- ▼t Political public relations and agenda building / ▼r Tedesco, John C. -- ▼t Presidential public relations / ▼r Eshbaugh-Soha, Matthew -- ▼t Political public relations and election campaigning / ▼r Baines, Paul -- ▼t Corporate issues management and political public relations / ▼r Heath, Robert L., ▼r Waymer, Damion -- ▼t Political public relations and political marketing / ▼r Lilleker, Darren, ▼r Jackson, Nigel -- ▼t Political public relations and strategic framing / ▼r Hallahan, Kirk -- ▼t Political public relations and crisis management / ▼r Coombs, Timothy -- ▼t Political public relations and relationship building / ▼r Ledingham, John A. -- ▼t Political public relations and government information management / ▼r Sanders, Karen -- ▼t Global political public relations, public diplomacy and corporate foreign policy / ▼r Molleda, Juan-Carlos -- ▼t Digital political public relations / ▼r Sweetser, Kaye -- ▼t Political public relations research in the future / ▼r Kiousis, Spiro, ▼r Stromback, Jesper. |
| 650 | 0 | ▼a Public relations and politics. |
| 650 | 0 | ▼a Communication in politics. |
| 650 | 0 | ▼a Campaign management. |
| 650 | 0 | ▼a Political campaigns. |
| 700 | 1 | ▼a Stromback, Jesper. |
| 700 | 1 | ▼a Kiousis, Spiro. |
| 830 | 0 | ▼a Communication series. |
| 945 | ▼a KLPA |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/서고7층/ | 청구기호 659.2932 P769 | 등록번호 111685374 | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |
컨텐츠정보
목차
Chapter 1. Political Public Relations: Defining and Mapping an Emergent Field Jesper Stromback & Spiro Kiousis Chapter 2. Political Public Relations: Remembering its Roots and Classics Diana Knott Martinelli Chapter 3. Political Public Relations, News Management and Agenda Indexing Paul S. Lieber & Guy Golan Chapter 4. Political Public Relations and Agenda Building John C. Tedesco Chapter 5. Presidential Public Relations Matthew Eshbaugh-Soha Chapter 6. Political Public Relations and Election Campaigning Paul Baines Chapter 7. Corporate Issues Management and Political Public Relations Robert L. Heath & Damion Waymer Chapter 8. Political Public Relations and Political Marketing Darren Lilleker & Nigel Jackson Chapter 9. Political Public Relations and Strategic Framing Kirk Hallahan Chapter 10. Political Public Relations and Crisis Management Timothy Coombs Chapter 11. Political Public Relations and Relationship Building John A. Ledingham Chapter 12. Political Public Relations and Government Information Management Karen Sanders Chapter 13. Global Political Public Relations, Public Diplomacy and Corporate Foreign Policy Juan-Carlos Molleda Chapter 14. Digital Political Public Relations Kaye Sweetser Chapter 15. Political Public Relations Research in the Future Spiro Kiousis & Jesper Stromback
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