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The copywriter's handbook : a step-by-step guide to writing copy that sells 1st Owl book ed

The copywriter's handbook : a step-by-step guide to writing copy that sells 1st Owl book ed (3회 대출)

자료유형
단행본
개인저자
Bly, Robert W.
서명 / 저자사항
The copywriter's handbook : a step-by-step guide to writing copy that sells / Robert W. Bly.
판사항
1st Owl book ed.
발행사항
New York :   Holt,   1990.  
형태사항
xi, 351 p. ; 21 cm.
ISBN
0805011943
일반주기
"An Owl book."  
Reprint. Originally published: New York : Dodd, Mead, c1985.  
서지주기
Includes bibliographical references (p. 343-346) and index.
일반주제명
Advertising copy. Business writing.
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010 ▼a 89038564
020 ▼a 0805011943
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040 ▼a DLC ▼c DLC ▼d DLC ▼d 211009
050 0 0 ▼a HF5825 ▼b .B55 1990
082 0 0 ▼a 659.13/2 ▼2 22
084 ▼a 659.132 ▼2 DDCK
090 ▼a 659.132 ▼b B661c
100 1 ▼a Bly, Robert W.
245 1 4 ▼a The copywriter's handbook : ▼b a step-by-step guide to writing copy that sells / ▼c Robert W. Bly.
250 ▼a 1st Owl book ed.
260 ▼a New York : ▼b Holt, ▼c 1990.
300 ▼a xi, 351 p. ; ▼c 21 cm.
500 ▼a "An Owl book."
500 ▼a Reprint. Originally published: New York : Dodd, Mead, c1985.
504 ▼a Includes bibliographical references (p. 343-346) and index.
650 0 ▼a Advertising copy.
650 0 ▼a Business writing.
945 ▼a KLPA

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