HOME > 상세정보

상세정보

Advertising, competition, and public policy : theories and new evidence

Advertising, competition, and public policy : theories and new evidence

자료유형
단행본
개인저자
McAuliffe, Robert E.
서명 / 저자사항
Advertising, competition, and public policy : theories and new evidence / Robert E. McAuliffe.
발행사항
Lexington, Mass. :   Lexington Books,   c1987.  
형태사항
vi, 116 p. : ill. ; 24 cm.
ISBN
0669123919 (alk. paper)
일반주기
Includes index.  
서지주기
Bibliography: p. [107]-112.
일반주제명
Advertising -- United States. Competition -- United States. Advertising -- Government policy -- United States.
000 00987camuu2200301 a 4500
001 000045666293
005 20110921134920
008 110916s1987 maua b 001 0 eng d
010 ▼a 85045896
020 ▼a 0669123919 (alk. paper)
035 ▼a (KERIS)REF000014232206
040 ▼d 211009
043 ▼a n-us---
050 0 ▼a HF5813.U6 ▼b M33 1987
082 0 4 ▼a 659.1/0973 ▼2 22
084 ▼a 659.10973 ▼2 DDCK
090 ▼a 659.10973 ▼b M117a
100 1 ▼a McAuliffe, Robert E.
245 1 0 ▼a Advertising, competition, and public policy : ▼b theories and new evidence / ▼c Robert E. McAuliffe.
260 ▼a Lexington, Mass. : ▼b Lexington Books, ▼c c1987.
300 ▼a vi, 116 p. : ▼b ill. ; ▼c 24 cm.
500 ▼a Includes index.
504 ▼a Bibliography: p. [107]-112.
650 0 ▼a Advertising ▼z United States.
650 0 ▼a Competition ▼z United States.
650 0 ▼a Advertising ▼x Government policy ▼z United States.
945 ▼a KLPA

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/서고7층/ 청구기호 659.10973 M117a 등록번호 111641845 도서상태 대출가능 반납예정일 예약 서비스 B M

관련분야 신착자료