| 000 | 01018camuu2200289 a 4500 | |
| 001 | 000045666234 | |
| 005 | 20110920135810 | |
| 008 | 110916s1993 at a b 001 0 eng d | |
| 010 | ▼a 93196736 | |
| 020 | ▼a 1863733582 | |
| 035 | ▼a (KERIS)REF000013131537 | |
| 040 | ▼a DLC ▼c DLC ▼d DLC ▼d 211009 | |
| 050 | 0 0 | ▼a HF5822 ▼b .S84 1993 |
| 082 | 0 4 | ▼a 659.1/01/9 ▼2 22 |
| 084 | ▼a 659.1019 ▼2 DDCK | |
| 090 | ▼a 659.1019 ▼b S966a | |
| 100 | 1 | ▼a Sutherland, Max. |
| 245 | 1 0 | ▼a Advertising and the mind of the consumer : ▼b what works, what doesn't, and why / ▼c Max Sutherland. |
| 260 | ▼a St. Leonards, NSW : ▼b Allen & Unwin, ▼c 1993. | |
| 300 | ▼a xvii, 246 p. : ▼b ill. ; ▼c 22 cm. | |
| 490 | 1 | ▼a The Allen & Unwin business and management series |
| 504 | ▼a Includes bibliographical references (p. 229-235) and index. | |
| 650 | 0 | ▼a Advertising ▼x Psychological aspects. |
| 650 | 0 | ▼a Consumer behavior. |
| 830 | 0 | ▼a Allen & Unwin business and management series. |
| 945 | ▼a KLPA |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/서고7층/ | 청구기호 659.1019 S966a | 등록번호 111641742 | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |
