HOME > 상세정보

상세정보

Reading Shenbao : nationalism, consumerism and individuality in China 1919-37

Reading Shenbao : nationalism, consumerism and individuality in China 1919-37 (3회 대출)

자료유형
단행본
개인저자
Tsai, Weipin, 1974-.
서명 / 저자사항
Reading Shenbao : nationalism, consumerism and individuality in China 1919-37 / Weipin Tsai.
발행사항
New York :   Palgrave Macmillan,   2009.  
형태사항
xxi, 249 p. ; 23 cm.
ISBN
9780230019829 (hardback)
요약
"Reading Shenbao focuses on three dimensions of Chinese modernity, as reflected through the image of Shanghai urbanites in the Shenbaonewspaper's readership. The first is nationalism; the second the penetration of consumerism into the middle class of the Chinese urban society; and the third, the emergence of a new concept of citizenship, in which the individual was treated as the basic unit composing the nation"--Provided by publisher.
내용주기
Machine generated contents note: Introduction -- Having it All: Patriotism and Gracious Living in Tobacco Advertising -- Saving for Success: Personal Banking Accounts and Independence -- The Modern Housewife: A New Kind of Shanghai Woman -- Shame, Guilt, and National Products -- Voices of Class Consciousness or Performances for a Readership? An Investigation of Shenbao's 'Random Talk' -- Write to the Editor -- Conclusion Introduction -- Having it All: Patriotism and Gracious Living in Tobacco Advertising -- Saving for Success: Personal Banking Accounts and Independence -- The Modern Housewife: A New Kind of Shanghai Woman -- Shame, Guilt, and National Products -- Voices of Class Consciousness or Performances for a Readership? An Investigation of Shenbao's 'Random Talk' -- Write to the Editor -- Conclusion.
서지주기
Includes bibliographical references and index.
일반주제명
Nationalism -- China -- History -- 20th century. Consumer behavior -- China -- History -- 20th century. Individualism -- China -- History -- 20th century.
000 02277camuu2200301 a 4500
001 000045607567
005 20100830172327
008 100830s2009 nyu b 001 0 eng d
010 ▼a 2009044233
020 ▼a 9780230019829 (hardback)
040 ▼a DLC ▼c DLC ▼d 211009
043 ▼a a-cc---
050 0 0 ▼a JC311 ▼b .T74 2009
082 0 0 ▼a 320.54095109/042 ▼2 22
084 ▼a 320.540951 ▼2 DDCK
090 ▼a 320.540951 ▼b T877r
100 1 ▼a Tsai, Weipin, ▼d 1974-.
245 1 0 ▼a Reading Shenbao : ▼b nationalism, consumerism and individuality in China 1919-37 / ▼c Weipin Tsai.
260 ▼a New York : ▼b Palgrave Macmillan, ▼c 2009.
300 ▼a xxi, 249 p. ; ▼c 23 cm.
504 ▼a Includes bibliographical references and index.
505 8 ▼a Machine generated contents note: Introduction -- Having it All: Patriotism and Gracious Living in Tobacco Advertising -- Saving for Success: Personal Banking Accounts and Independence -- The Modern Housewife: A New Kind of Shanghai Woman -- Shame, Guilt, and National Products -- Voices of Class Consciousness or Performances for a Readership? An Investigation of Shenbao's 'Random Talk' -- Write to the Editor -- Conclusion Introduction -- Having it All: Patriotism and Gracious Living in Tobacco Advertising -- Saving for Success: Personal Banking Accounts and Independence -- The Modern Housewife: A New Kind of Shanghai Woman -- Shame, Guilt, and National Products -- Voices of Class Consciousness or Performances for a Readership? An Investigation of Shenbao's 'Random Talk' -- Write to the Editor -- Conclusion.
520 ▼a "Reading Shenbao focuses on three dimensions of Chinese modernity, as reflected through the image of Shanghai urbanites in the Shenbaonewspaper's readership. The first is nationalism; the second the penetration of consumerism into the middle class of the Chinese urban society; and the third, the emergence of a new concept of citizenship, in which the individual was treated as the basic unit composing the nation"--Provided by publisher.
650 0 ▼a Nationalism ▼z China ▼x History ▼y 20th century.
650 0 ▼a Consumer behavior ▼z China ▼x History ▼y 20th century.
650 0 ▼a Individualism ▼z China ▼x History ▼y 20th century.
945 ▼a KLPA

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/서고6층/ 청구기호 320.540951 T877r 등록번호 111591006 도서상태 대출가능 반납예정일 예약 서비스 B M

컨텐츠정보

목차

Table of Figures Acknowledgements Glossary Introduction Patriotism and Gracious Living in Tobacco Advertising Saving for Happiness - Individual Banking Accounts Advertisements The Modern Housewife - A New Kind of Shanghai Woman Shame, Guilt, and National Products Ziyoutan Revisited - The Literature Supplement and Its Writers Re-defining Shenbao's Readership Postscript: On ambivalent individualities Bibliography References


정보제공 : Aladin

관련분야 신착자료

Lewis, Michael (2021)
Le Biez, Vincent (2021)
益満雄一郎 (2021)