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Internet advertising : theory and practice Rev. ed

Internet advertising : theory and practice Rev. ed (5회 대출)

자료유형
단행본
개인저자
Schumann, David W. Thorson, Esther.
서명 / 저자사항
Internet advertising : theory and practice / edited by David W. Schumann, Esther Thorson.
판사항
Rev. ed.
발행사항
Mahwah, N.J. :   Lawrence Erlbaum Associates ,   2006.  
형태사항
x, 516 p. : ill. ; 24 cm.
ISBN
0805851097 (cloth : alk. paper) 9780805851090 (cloth : alk. paper)
일반주기
Rev. ed. of: Advertising and the World Wide Web. 1999.  
서지주기
Includes bibliographical references and index.
일반주제명
Internet advertising.
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245 0 0 ▼a Internet advertising : ▼b theory and practice / ▼c edited by David W. Schumann, Esther Thorson.
250 ▼a Rev. ed.
260 ▼a Mahwah, N.J. : ▼b Lawrence Erlbaum Associates , ▼c 2006.
300 ▼a x, 516 p. : ▼b ill. ; ▼c 24 cm.
500 ▼a Rev. ed. of: Advertising and the World Wide Web. 1999.
504 ▼a Includes bibliographical references and index.
650 0 ▼a Internet advertising.
700 1 ▼a Schumann, David W.
700 1 ▼a Thorson, Esther.
730 0 ▼a Advertising and the World Wide Web.
945 ▼a KINS

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No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/서고7층/ 청구기호 659.144 I61-1 등록번호 111569401 도서상태 대출가능 반납예정일 예약 서비스 B M

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