
000 | 00994camuu2200289 a 4500 | |
001 | 000045447556 | |
005 | 20080617100457 | |
008 | 951215s1996 njua b 001 0 eng | |
010 | ▼a 95053034 | |
020 | ▼a 0805816844 (cloth : alk. paper) | |
020 | ▼a 0805816852 (pbk. : alk. paper) | |
020 | ▼a 9780805816853 | |
035 | ▼a (KERIS)REF000004839729 | |
040 | ▼a DLC ▼c DLC ▼d DLC ▼d 211009 | |
050 | 0 0 | ▼a HM263 ▼b .I65 1996 |
082 | 0 0 | ▼a 659.2 ▼2 22 |
090 | ▼a 659.2 ▼b I61 | |
245 | 0 0 | ▼a International public relations : ▼b a comparative analysis / ▼c edited by Hugh M. Culbertson, Ni Chen. |
260 | ▼a Mahwah, N.J. : ▼b Lawrence Erlbaum Associates , ▼c 1996. | |
300 | ▼a x, 454 p. : ▼b ill. ; ▼c 24 cm. | |
440 | 0 | ▼a LEA's communication series |
504 | ▼a Includes bibliographical references and indexes. | |
650 | 0 | ▼a Public relations ▼x Cross-cultural studies. |
700 | 1 | ▼a Culbertson, Hugh M. |
700 | 1 | ▼a Chen, Ni. |
945 | ▼a KINS |
Holdings Information
No. | Location | Call Number | Accession No. | Availability | Due Date | Make a Reservation | Service |
---|---|---|---|---|---|---|---|
No. 1 | Location Main Library/Western Books/ | Call Number 659.2 I61 | Accession No. 111476451 | Availability Available | Due Date | Make a Reservation | Service |
Contents information
Table of Contents
Contents: Preface. H.M. Culbertson, Introduction. Part I: A Theoretical Base. R.I. Wakefield, Interdisciplinary Theoretical Foundations for International Public Relations. D. Vercic, L.A. Grunig, J.E. Grunig, Global and Specific Principles of Public Relations: Evidence From Slovenia. L.J. Wilson, Strategic Cooperative Communities: A Synthesis of Strategic, Issue Management, and Relationship-Building Approaches in Public Relations. D. Kruckeberg, Transnational Corporate Ethical Responsibilities. J.K. Van Leuven, C.B. Pratt, Public Relations' Role: Realities in Asia and in Africa South of the Sahara. D. Newsom, Gender Issues in Public Relations Practice. Part II: Public Relations in Specific Countries and Regions. N. Chen, Public Relations in China: The Introduction and Development of an Occupational Field. D. Ekachai, R. Komolsevin, Public Relations in Thailand: Its Functions and Practitioners' Roles. K. Sriramesh, Power Distance and Public Relations: An Ethnographic Study of Southern Indian Organizations. J.F. Jamias, M.J. Navarro, R.R. Tuazon, Public Relations in the Philippines. J.K. Van Leuven, Public Relations in South East Asia From Nation-Building Campaigns to Regional Interdependence. A. Cooper-Chen, M. Kaneshige, Public Relations Practice in Japan: Beginning Again for the First Time. A. Alanazi, Public Relations in the Middle East: The Case of Saudi Arabia. H. González, D. Akel, Elections and Earth Matters: Public Relations in Costa Rica. M.L. Sharpe, R.P. Simoes, Public Relations Performance in South and Central America. A. Kanso, Standardization Versus Localization: Public Relations Implications of Advertising Practices in Finland. M.S. Mortensen, Public Relations: An Alternative to Reality? J. VanSlyke Turk, Romania: From Publicitate Past to Public Relations Future. G. Bentele, G-M. Peter, Public Relations in the German Democratic Republic and the New Federal States. V. Hazleton, D. Kruckeberg, European Public Relations Practice: An Evolving Paradigm. Part III: International Public Relations Education in the United States. C.B. Pratt, C.W. Ogbondah, International Public Relations Education: U.S. Issues and Perspectives. H.M. Culbertson, N. Chen, Public Relations Education in the United States: Can It Broaden International Students' Horizons?
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