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Brandsimple : how the best brands keep it simple and succeed 1st ed

Brandsimple : how the best brands keep it simple and succeed 1st ed (Loan 4 times)

Material type
단행본
Personal Author
Adamson, Allen P.
Title Statement
Brandsimple : how the best brands keep it simple and succeed / Allen P. Adamson.
판사항
1st ed.
Publication, Distribution, etc
New York :   Palgrave Macmillan,   2006.  
Physical Medium
xxv, 230 p. : ill. ; 25 cm.
ISBN
1403974055 (hbk.) 9781403974051 (hbk.)
General Note
Includes index.  
Subject Added Entry-Topical Term
Brand name products -- Philosophy. Brand name products -- Planning. Business names -- Philosophy.
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001 000045385064
005 20070914163514
008 070913s2006 nyua 001 0 eng
010 ▼a 2006043154
015 ▼a GBA657687 ▼2 bnb
016 7 ▼a 013500042 ▼2 Uk
020 ▼a 1403974055 (hbk.)
020 ▼a 9781403974051 (hbk.)
024 3 1 ▼a 9781403974051
035 ▼a (OCoLC)ocm65065082
035 ▼a (OCoLC)65065082 ▼z (OCoLC)70230310
035 ▼a (KERIS)BIB000010903701
040 ▼a DLC ▼c DLC ▼d BAKER ▼d C#P ▼d UKM ▼d YDXCP ▼d OCLCQ ▼d DLC ▼d 211017 ▼d 211009
042 ▼a pcc
050 0 0 ▼a HD69.B7 ▼b A33 2006
082 0 0 ▼a 658.8/27 ▼2 22
090 ▼a 658.827 ▼b A221b
100 1 ▼a Adamson, Allen P.
245 1 0 ▼a Brandsimple : ▼b how the best brands keep it simple and succeed / ▼c Allen P. Adamson.
246 3 ▼a Brand simple
250 ▼a 1st ed.
260 ▼a New York : ▼b Palgrave Macmillan, ▼c 2006.
300 ▼a xxv, 230 p. : ▼b ill. ; ▼c 25 cm.
500 ▼a Includes index.
650 0 ▼a Brand name products ▼x Philosophy.
650 0 ▼a Brand name products ▼x Planning.
650 0 ▼a Business names ▼x Philosophy.
945 ▼a KINS

Holdings Information

No. Location Call Number Accession No. Availability Due Date Make a Reservation Service
No. 1 Location Main Library/Western Books/ Call Number 658.827 A221b Accession No. 111433822 Availability Available Due Date Make a Reservation Service B M

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