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Communication research measures : a sourcebook

Communication research measures : a sourcebook (Loan 5 times)

Material type
단행본
Personal Author
Rubin, Rebecca B. Palmgreen, Philip. Sypher, Howard E. Beatty, Michael J.
Title Statement
Communication research measures : a sourcebook / editors, Rebecca B. Rubin, Philip Palmgreen, Howard E. Sypher ; associate editors, Michael J. Beatty ... [et al.].
Publication, Distribution, etc
Mahwah, N.J. :   Lawrence Erlbaum Associates ,   2004.  
Physical Medium
xvi, 400 p. : ill. ; 24 cm.
ISBN
0805852433
Bibliography, Etc. Note
Includes bibliographical references and index.
Subject Added Entry-Topical Term
Communication -- Research.
000 00943namuu2200265 a 4500
001 000045315032
005 20061213113238
008 061213s2004 njua 000 0 eng d
010 ▼a 93023402
020 ▼a 0805852433
040 ▼a 211009 ▼c 211009 ▼d 211009
050 0 4 ▼a P91.3 ▼b .C62 2004
082 0 4 ▼a 302.2/072 ▼2 22
090 ▼a 302.2072 ▼b C734
245 0 0 ▼a Communication research measures : ▼b a sourcebook / ▼c editors, Rebecca B. Rubin, Philip Palmgreen, Howard E. Sypher ; associate editors, Michael J. Beatty ... [et al.].
260 ▼a Mahwah, N.J. : ▼b Lawrence Erlbaum Associates , ▼c 2004.
300 ▼a xvi, 400 p. : ▼b ill. ; ▼c 24 cm.
504 ▼a Includes bibliographical references and index.
650 0 ▼a Communication ▼x Research.
700 1 ▼a Rubin, Rebecca B.
700 1 ▼a Palmgreen, Philip.
700 1 ▼a Sypher, Howard E.
700 1 ▼a Beatty, Michael J.
945 ▼a KINS

Holdings Information

No. Location Call Number Accession No. Availability Due Date Make a Reservation Service
No. 1 Location Main Library/Western Books/ Call Number 302.2072 C734 Accession No. 111391950 Availability Available Due Date Make a Reservation Service B M

Contents information

Table of Contents

Contents: Introduction. Part I: Measurement Trends and Issues. P. Kearney, M.J. Beatty, Measures of Instructional Communication. R.B. Rubin, E.E. Graham, Measures of Interpersonal Communication. A.M. Rubin, E.M. Perse, Measures of Mass Communication. C.W. Downs, S. DeWine, H.H. Greenbaum, Measures of Organizational Communication. Part II: Measure Profiles.


Information Provided By: : Aladin

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