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| 001 | 000045298703 | |
| 005 | 20061017170120 | |
| 008 | 030725s2003 nyuaf b 001 0 eng d | |
| 010 | ▼a 2003270744 | |
| 020 | ▼a 1579581722 | |
| 035 | ▼a (KERIS)REF000009573877 | |
| 040 | ▼a QDK ▼c QDK ▼d NJB ▼d DLC ▼d 211009 | |
| 042 | ▼a lccopycat | |
| 050 | 0 0 | ▼a HF5803 ▼b .A38 2003 |
| 082 | 0 0 | ▼a 659.1/03 ▼2 22 |
| 090 | ▼a 659.103 ▼b A244 | |
| 245 | 0 4 | ▼a The Advertising age encyclopedia of advertising / ▼c editors, John McDonough and the Museum of Broadcast Communications, Karen Egolf ; illustration editor, Jacqueline V. Reid. |
| 246 | 3 0 | ▼a Encyclopedia of advertising |
| 260 | ▼a New York : ▼b Fitzroy Dearborn , ▼c 2003. | |
| 300 | ▼a 3 v. (xxiii, 1873 p., [72] p. of plates) : ▼b ill. ; ▼c 29 cm. | |
| 504 | ▼a Includes bibliographical references and index. | |
| 520 | 1 | ▼a "The first comprehensive resource on this central element of our culture, this work is a valuable tool for students in a variety of disciplines, professionals in the field, and nostalgia seekers. Selected color plates complement entries on major advertising agencies and classic campaigns. There is also substantive coverage of issues such as the representation of women and ethnic minorities as well as professional ethics."--"The Top 20 Reference Titles of the Year," American Libraries, May 2004. |
| 650 | 0 | ▼a Advertising ▼v Encyclopedias. |
| 700 | 1 | ▼a McDonough, John. |
| 700 | 1 | ▼a Egolf, Karen. |
| 710 | 2 | ▼a Museum of Broadcast Communications. |
| 730 | 0 | ▼a Advertising age. |
| 945 | ▼a KINS |
Holdings Information
| No. | Location | Call Number | Accession No. | Availability | Due Date | Make a Reservation | Service |
|---|---|---|---|---|---|---|---|
| No. 1 | Location Main Library/Reference(2F)/ | Call Number R 659.103 A244 1 | Accession No. 111381498 | Availability Loan can not(reference room) | Due Date | Make a Reservation | Service |
| No. 2 | Location Main Library/Reference(2F)/ | Call Number R 659.103 A244 2 | Accession No. 111381499 | Availability Loan can not(reference room) | Due Date | Make a Reservation | Service |
| No. 3 | Location Main Library/Reference(2F)/ | Call Number R 659.103 A244 3 | Accession No. 111381500 | Availability Loan can not(reference room) | Due Date | Make a Reservation | Service |
