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Guerrilla P.R. wired: waging a successful publicity campaign online, offline and everywhere in between

Guerrilla P.R. wired: waging a successful publicity campaign online, offline and everywhere in between

자료유형
단행본
개인저자
Levine, Michael , 1954-.
서명 / 저자사항
Guerrilla P.R. wired: waging a successful publicity campaign online, offline and everywhere in between / Michael Levine.
발행사항
New York :   McGraw-Hill ,   c2002.  
형태사항
xxi, 281 p. ; 22 cm.
ISBN
0071382321 (pbk.)
일반주기
Includes index.  
일반주제명
Public relations. Small business -- Public relations. Internet in public relations.
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001 000045184748
005 20050808152053
008 050808s2002 nyu 001 0 eng
020 ▼a 0071382321 (pbk.)
040 ▼a CQ$ ▼b eng ▼c CQ$ ▼d OCLCQ ▼d 211009
049 ▼a KUBA
082 0 4 ▼a 659.2 ▼2 22
090 ▼a 659.2 ▼b L665g
100 1 ▼a Levine, Michael , ▼d 1954-.
245 1 0 ▼a Guerrilla P.R. wired: ▼b waging a successful publicity campaign online, offline and everywhere in between / ▼c Michael Levine.
260 ▼a New York : ▼b McGraw-Hill , ▼c c2002.
300 ▼a xxi, 281 p. ; ▼c 22 cm.
500 ▼a Includes index.
650 0 ▼a Public relations.
650 0 ▼a Small business ▼x Public relations.
650 0 ▼a Internet in public relations.
945 ▼a KINS
994 ▼a C0 ▼b KUB

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/서고7층/ 청구기호 659.2 L665g 등록번호 111327144 도서상태 대출가능 반납예정일 예약 서비스 B M

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