CONTENTS
General editor's preface = ⅶ
Editors' introduction: approaching the media / Oliver Boyd-Barrett ; Chris Newbold = ⅷ
Acknowledgements = xii
Section 1. The field
1 Defining the field / Oliver Boyd-Barrett ; Chris Newbold = 2
2 On ignoring history: mass communication research and the critique of society / Hanno Hardt = 8
3 Media sociology: the dominant paradigm / Todd Gitlin = 21
4 The context of mass communications research / James D. Halloran = 33
5 Mass communication research in Europe: some origins and prospects / Jay G. Blumler = 43
6 Mass communication and modern culture: contribution to a critical theory of ideology / John B. Thompson = 54
Section 2. Mass society, functionalism, pluralism
7 Early theories in media research / Oliver Boyd-Barrett = 68
8 The culture industry: enlightenment as mass deception / Theodor W. Adorno ; Max Horkheimer = 77
9 Mass society and its culture / Edward Shils = 81
10 Mass society and mass culture; interdependence or independence? / Harold L. Wilensky = 87
11 The structure and function of communication in society / Harold D. Lasswell = 93
12 Functional analysis and mass communication revisited / Charles R. Wright = 95
13 The study of the media: theoretical approaches / James Curran ; Michael Gurevitch ; Janet Woollacott = 103
14 Politicians and the press: an essay on role relationships / Jay G. Blumler ; Michael Gurevitch = 108
Section 3. Media effects
15 The media effects tradition / Chris Newbold = 118
16 Between media and mass／the part played by people the two-step flow of mass communication / Elihu Katz ; Paul F. Lazarsfeld = 124
17 The effects of mass communication / Joseph T. Klapper = 135
18 Toward 'cultural indicators': the analysis of mass mediated public message systems / George Gerbner = 144
19 The agenda- setting function of mass media / Maxwell E. McCombs ; Donald L. Shaw = 153
20 Utilization of mass communication by the individual Elihu Katz / Jay G. Blumler ; Michael Gurevitch = 164
21 Five traditions in search of the audience / Klaus Bruhn Jensen ; Karl Erik Rosengren = 174
Section 4. Political economy
22 The political economy approach / Oliver Boyd- Barrett = 186
23 The international commercialization of broadcasting / Herbert I. Schiller = 193
24 For a political economy of mass communications / Graham Murdock ; Peter Golding = 201
25 Contribution to a political economy of mass communication / Nicholas Garnham = 216
26 On the audience commodity and its work / Dallas Smythe = 222
Section 5. The public sphere
27 Conceptualizing the 'public sphere' / Oliver Boyd- Barrett = 230
28 Institutions of the public sphere / J u ·· rgen Habermas = 235
29 The media and the public sphere / Nicholas Garnham = 245
30 The theory of the public sphere / John B. Thompson = 252
31 Intellectuals, the 'information society' and the disappearance of the public sphere / Philip Elliott = 260
32 Democracy and media: without foundations / John Keane = 263
Section 6. Media occupations and professionals
33 The analysis of media occupations and professionals / Oliver Boyd-Barrett = 270
34 Social control in the newsroom: a functional analysis / Warren Breed = 277
35 'Mr Gates' revisited: a 1966 version of the 1949 case study / Paul B. Snider = 283
36 Specialist correspondents: goals, careers, roles / Jeremy Tunstall = 287
37 The news net / Gaye Tuchman = 294
38 News departments and broadcasting organizations- the institutionalization of objectivity / Peter Golding ; Philip Elliot = 300
39 How content is produced / Muriel G. Cantor = 306
40 Journalists at war (introduction) / David E. Morrison ; Howard tumber = 313
41 The national culture / Paddy Scannell ; David Cardiff = 319
Section 7. Cultural hegemony
42 Approaches to cultural hegemony within cultural studies / Chris Newbold = 328
43 The analysis of culture / Raymond Williams = 332
44 Cultural studies: two paradigms / Stuart Hall = 338
45 Popular culture and 'the turn to Gramsci' / Tony Bennett = 348
46 The rediscovery of 'ideology': return of the repressed in media studies / Stuart Hall = 354
47 Mass communication and cultural studies / James W. Carey = 365
48 Populism and ordinary culture / Jim McGuigan = 374
Section 8. Feminism
49 Feminist studies of the media / Chris Newbold = 388
50 Feminist theories and media studies / H. Leslie Steeves = 392
51 Feminist cultural television criticism - culture, theory and practice / Mary Ellen Brown = 401
52 The symbolic annihilation of women by the mass media / Gaye Tuchman = 406
53 Women and the cultural industries / Mich gravee le Mattelart = 411
54 Class and gender in the hegemonic process: class differences in women's perceptions of television realism and identification with television characters / Andrea Press = 420
55 The pleasure machine / Annette Kuhn = 430
Section 9. Moving image
56 Analysing the moving image / Chris Newbold = 442
57 Myth and meaning / Will Wright = 446
58 Defining genre／genre and popular culture / Stanley J. Solomon = 453
59 Questions of genre / Steve Neale = 460
60 Morphology of the folktale / Vladimir Propp = 473
61 Story and discourse (introduction) / Seymour Chatman = 477
62 Principles of narration / David Bordwell = 485
63 Narrative form in American network television / Jane Feuer = 493
Section 10. New audience research
64 Approaches to 'new audience research' / Oliver Boyd- Barrett = 498
65 The new revisionism in mass communication research: a reappraisal / James Curran = 505
66 Reading Reading the romance / Janice A. Radway = 512
67 Television and gender / David Morley = 518
68 Dallas and the ideology of mass culture / Ien Ang = 525
69 Patterns of involvement in television fiction: a comparative analysis / Tamar Liebes ; Elihu Katz = 531
70 Media, technology and daily life / Hermann Bausinger = 536
71 Relocating the site of the audience / Martin Allor = 543
Author index = 555
Subject index = 558
