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Public relations : strategies and tactics 4th ed.

Public relations : strategies and tactics 4th ed.

자료유형
단행본
개인저자
Wilcox, Dennis L. Ault, Phillip H., 1914-. Agee, Warren Kendall.
서명 / 저자사항
Public relations : strategies and tactics / Dennis L. Wilcox, Phillip H. Ault, Warren K. Agee.
판사항
4th ed. / with a foreword by Edward L. Bernays.
발행사항
New York :   HarperCollins College Publishers,   c1995.  
형태사항
xxvi, 696p. : ill. (some col.) ; 24 cm.
ISBN
0673993094
서지주기
Includes bibliographical references and index.
일반주제명
Public relations. Public relations --United States.
000 00910camuuu200265 a 4500
001 000000923218
005 19990121095727.0
008 940404s1995 nyu b 001 0 eng
010 ▼a 94013715
020 ▼a 0673993094
040 ▼a DLC ▼c DLC ▼d 244002
049 0 ▼l 151037229 ▼l 151037228
050 0 0 ▼a HM263 ▼b .W49 1995
082 0 0 ▼a 659.2 ▼2 20
090 ▼a 659.2 ▼b W667p4
100 1 ▼a Wilcox, Dennis L.
245 1 0 ▼a Public relations : ▼b strategies and tactics / ▼c Dennis L. Wilcox, Phillip H. Ault, Warren K. Agee.
250 ▼a 4th ed. / ▼b with a foreword by Edward L. Bernays.
260 ▼a New York : ▼b HarperCollins College Publishers, ▼c c1995.
300 ▼a xxvi, 696p. : ▼b ill. (some col.) ; ▼c 24 cm.
504 ▼a Includes bibliographical references and index.
650 0 ▼a Public relations.
650 0 ▼a Public relations ▼z United States.
700 1 ▼a Ault, Phillip H., ▼d 1914-.
700 1 ▼a Agee, Warren Kendall.

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