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00876camuu2200265 a 4500 |
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000000921961 |
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20110929140508 |
| 008 |
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940426s1995 nyua b 001 0 engx |
| 010 |
|
▼a 94012495
|
| 020 |
|
▼a 007006847X (alk. paper)
|
| 040 |
|
▼a DLC
▼c DLC
▼d DLC
▼d 244002
▼d 211009
|
| 049 |
0
|
▼l 151032005
|
| 050 |
0
0
|
▼a HF5804
▼b .A38 1995
|
| 082 |
0
0
|
▼a 659.1
▼2 22
|
| 084 |
|
▼a 659.1
▼2 DDCK
|
| 090 |
|
▼a 659.1
▼b A2442
|
| 245 |
0
0
|
▼a Advertising excellence /
▼c Courtland L. Bovee ... [et al.].
|
| 260 |
|
▼a New York :
▼b McGraw-Hill,
▼c c1995.
|
| 300 |
|
▼a 1 v. (various pagings) ; :
▼b ill. (some col.) ;
▼c 29 cm.
|
| 490 |
1
|
▼a McGraw-Hill series in marketing
|
| 504 |
|
▼a Includes bibliographical references and indexes.
|
| 650 |
0
|
▼a Advertising.
|
| 700 |
1
|
▼a Bovee, Courtland L.
|
| 830 |
0
|
▼a McGraw-Hill series in marketing.
|
