| 000 | 00583namccc200205 k 4500 | |
| 001 | 000000876424 | |
| 005 | 20100806071434 | |
| 007 | ta | |
| 008 | 040213s2003 ulk 000a kor | |
| 020 | ▼a 899546321X ▼g 93300 : ▼c \8000 | |
| 035 | ▼a KRIC09142602 | |
| 040 | ▼a 211046 ▼c 211046 ▼d 211009 | |
| 049 | 1 | ▼l 111278692 ▼l 111278693 |
| 082 | 0 4 | ▼a 659.1 ▼2 21 |
| 090 | ▼a 659.1 ▼b 2003v | |
| 100 | 1 | ▼a 류형태 |
| 245 | 2 0 | ▼a (류형태의) 광고 표류기 = ▼x Cast away sketchs of advertisement / ▼d 류형태 지음. |
| 260 | ▼a 서울 : ▼b 에이팀커뮤니케이션 , ▼c 2003. | |
| 300 | ▼a 261 p. ; ▼c 23 cm. |
Holdings Information
| No. | Location | Call Number | Accession No. | Availability | Due Date | Make a Reservation | Service |
|---|---|---|---|---|---|---|---|
| No. 1 | Location Main Library/Education Reserves1/ | Call Number 659.1 2003v | Accession No. 111278693 | Availability Available | Due Date | Make a Reservation | Service |
| No. 2 | Location Centennial Digital Library/Stacks(Preservation)/ | Call Number 659.1 2003v | Accession No. 111278692 | Availability Available | Due Date | Make a Reservation | Service |
| No. 3 | Location Sejong Academic Information Center/Social Science/ | Call Number 659.1 2003v | Accession No. 151157563 | Availability Available | Due Date | Make a Reservation | Service |
| No. | Location | Call Number | Accession No. | Availability | Due Date | Make a Reservation | Service |
|---|---|---|---|---|---|---|---|
| No. 1 | Location Main Library/Education Reserves1/ | Call Number 659.1 2003v | Accession No. 111278693 | Availability Available | Due Date | Make a Reservation | Service |
| No. | Location | Call Number | Accession No. | Availability | Due Date | Make a Reservation | Service |
|---|---|---|---|---|---|---|---|
| No. 1 | Location Centennial Digital Library/Stacks(Preservation)/ | Call Number 659.1 2003v | Accession No. 111278692 | Availability Available | Due Date | Make a Reservation | Service |
| No. | Location | Call Number | Accession No. | Availability | Due Date | Make a Reservation | Service |
|---|---|---|---|---|---|---|---|
| No. 1 | Location Sejong Academic Information Center/Social Science/ | Call Number 659.1 2003v | Accession No. 151157563 | Availability Available | Due Date | Make a Reservation | Service |
Contents information
Author Introduction
류형태(지은이)
지은 책으로는《후/여자의 새로운 가치》《광고 표류기》《고양이 블루스》 등이 있습니다.
Table of Contents
목차 시작하는 글 = 4 표류 = 9 카오스의 광고인 = 16 귀가 세 개 달렸던 사람들 = 60 두 카피라이터 = 69 메모 = 84 두려움 = 92 크리에이터의 변명 = 102 감각 = 114 창고 = 132 허위 기억 = 153 소비자 진화론 = 161 유도탄과 각설이 = 180 타협의 테이블 위에서 = 190 하루 = 196 점 = 216 PT = 224 오리엔테이션 = 244 성공한 캠페인에 보내는 찬사 = 256
