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International business classics

International business classics

자료유형
단행본
개인저자
Baker, James Calvin 1935- Ryans, John K. Howard, Donald G.
서명 / 저자사항
International business classics / [edited by] James C. Baker, John K. Ryans, Jr., Donald G. Howard.
발행사항
Lexington, Mass. :   Lexington Books ,   c1988.  
형태사항
xii, 576 p. : ill. ; 24 cm.
ISBN
0669174157 (alk. paper) 0669149314 (pbk. : alk. paper)
내용주기
A conceptual approach to international business / Franklin R. Root -- Multinationals : vitality and vulnerability / Vern Terpstra -- Managing the multinationals : seven forces for change / Kenneth Simmonds -- Storm over the multinationals : problems and prospects / Raymond Vernon -- The future of the miltinational enterprise / John H. Dunning -- The concept of culture / Maneck S. Wadia -- The silent language in overseas business / Edward T. Hall -- Pitfalls in advertising overseas / David A. Ricks, Jeffrey S. Arpan, and Marilyn Y. Fu -- Cultural analysis in overseas operations / James A. Lee -- A conceptual scheme of the interaction of the multinational firm and nationalism / John Fayerweather -- Public policy and the multinational corperation / Franklin R. Root -- Multinational corporations, transnational interests, and national sovereignty / Jack N. Behraman -- Foreign investment and economic development : conflict and negotiation / Jos? de la Torre -- Multinational corporations and the communist nations / Barry M. Richman -- Assessing political risk overseas / Stephen J. Kobrin -- Organizing a worldwide business / Gilbert H. Clee Wilbur M. Sachtjen -- The assignment of American executives abroad : systematic, haphazard, or chaotic? / James C. Baker John M. Ivancevich -- Strategic management of human resources in the multinational enterprise / Rosalie L. Tung -- Evaluation and control of overseas operations / John J. Mauriel -- Can you standardize multinational marketing? / Robert D. Buzzell -- Multinational product planning : strategic alternatives / Warren J. Keegan -- The challenge of the underdeveloped national market / Richard D. Robinson -- Is it too soon to put a tiger in every tank? / John K. Rynans, Jr. -- The globalization of markets / Theodore Levitt -- Multinational challenges for managerial accountants / Frederick D.S. Choi -- Capital budgeting for the multinational corporation / Alan C. Shapiro -- Capital budgeting and the multinational corporation / Arthur Stonehill Leonard Nathanson -- Innovation in the international financial markets / Gunter Dufey and Ian H. Giddy -- Accounting in the arena of world politics : crosscurrents of international standard-setting activities / Lane A. Daley Gerhard G. Mueller -- The tortuous evolution of the multinational corporation / Howard V. Perlmutter -- Long-range planning in multinational firms / Hans Schollhammer -- International portfolio analysis and strategy : the challenge of the 1980s / Yoram Wind Susan Douglas -- Four winning strategies for the international corporation / John Fayerweather -- Global strategic planning : a model and recent developments / William A. Dymsza.
서지주기
Includes bibliographies.
일반주제명
International business enterprises. International business enterprises -- Management.
000 03649camuu2200289 a 4500
001 000000804999
005 20030220144259
008 871019s1988 maua b 000 0 eng
010 ▼a 86046029
020 ▼a 0669174157 (alk. paper)
020 ▼a 0669149314 (pbk. : alk. paper)
040 ▼a DLC ▼c DLC ▼d FPT ▼d PGC ▼d 211009
049 1 ▼l 412900585
050 0 ▼a HD2755.5 ▼b .I536 1988
082 0 ▼a 658/.049 ▼2 19
090 ▼a 658.049 ▼b I613
245 0 0 ▼a International business classics / ▼c [edited by] James C. Baker, John K. Ryans, Jr., Donald G. Howard.
260 ▼a Lexington, Mass. : ▼b Lexington Books , ▼c c1988.
300 ▼a xii, 576 p. : ▼b ill. ; ▼c 24 cm.
504 ▼a Includes bibliographies.
505 0 ▼a A conceptual approach to international business / Franklin R. Root -- Multinationals : vitality and vulnerability / Vern Terpstra -- Managing the multinationals : seven forces for change / Kenneth Simmonds -- Storm over the multinationals : problems and prospects / Raymond Vernon -- The future of the miltinational enterprise / John H. Dunning -- The concept of culture / Maneck S. Wadia -- The silent language in overseas business / Edward T. Hall -- Pitfalls in advertising overseas / David A. Ricks, Jeffrey S. Arpan, and Marilyn Y. Fu -- Cultural analysis in overseas operations / James A. Lee -- A conceptual scheme of the interaction of the multinational firm and nationalism / John Fayerweather -- Public policy and the multinational corperation / Franklin R. Root -- Multinational corporations, transnational interests, and national sovereignty / Jack N. Behraman -- Foreign investment and economic development : conflict and negotiation / Jos? de la Torre -- Multinational corporations and the communist nations / Barry M. Richman -- Assessing political risk overseas / Stephen J. Kobrin -- Organizing a worldwide business / Gilbert H. Clee Wilbur M. Sachtjen -- The assignment of American executives abroad : systematic, haphazard, or chaotic? / James C. Baker John M. Ivancevich -- Strategic management of human resources in the multinational enterprise / Rosalie L. Tung -- Evaluation and control of overseas operations / John J. Mauriel -- Can you standardize multinational marketing? / Robert D. Buzzell -- Multinational product planning : strategic alternatives / Warren J. Keegan -- The challenge of the underdeveloped national market / Richard D. Robinson -- Is it too soon to put a tiger in every tank? / John K. Rynans, Jr. -- The globalization of markets / Theodore Levitt -- Multinational challenges for managerial accountants / Frederick D.S. Choi -- Capital budgeting for the multinational corporation / Alan C. Shapiro -- Capital budgeting and the multinational corporation / Arthur Stonehill Leonard Nathanson -- Innovation in the international financial markets / Gunter Dufey and Ian H. Giddy -- Accounting in the arena of world politics : crosscurrents of international standard-setting activities / Lane A. Daley Gerhard G. Mueller -- The tortuous evolution of the multinational corporation / Howard V. Perlmutter -- Long-range planning in multinational firms / Hans Schollhammer -- International portfolio analysis and strategy : the challenge of the 1980s / Yoram Wind Susan Douglas -- Four winning strategies for the international corporation / John Fayerweather -- Global strategic planning : a model and recent developments / William A. Dymsza.
650 0 ▼a International business enterprises.
650 0 ▼a International business enterprises ▼x Management.
700 1 ▼a Baker, James Calvin ▼d 1935-
700 1 ▼a Ryans, John K.
700 1 ▼a Howard, Donald G.

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/교육보존6/ 청구기호 658.049 I613 등록번호 412900585 도서상태 대출가능 반납예정일 예약 서비스 B M

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