HOME > Detail View

Detail View

Advertising management 4th ed

Advertising management 4th ed (Loan 18 times)

Material type
단행본
Personal Author
Aaker, David A. Batra, Rajeev. Myers, John G., 1933-.
Title Statement
Advertising management / David A. Aaker, Rajeev Batra, John G. Myers.
판사항
4th ed.
Publication, Distribution, etc
Englewood Cliffs, N.J. :   Prentice Hall,   c1992.  
Physical Medium
xiii, 593 p. : ill. ; 25 cm.
ISBN
0130141011
Bibliography, Etc. Note
Includes bibliographical references and index.
Subject Added Entry-Topical Term
Advertising --Management.
000 00794camuuu200265 a 4500
001 000000601038
005 19980826094404.0
008 910617s1992 njua b 001 0 eng
010 ▼a 91024126
020 ▼a 0130141011
040 ▼a DLC ▼c DLC
049 1 ▼l 111082115 ▼l 111082116
050 0 0 ▼a HF5823 ▼b .A13 1992
082 0 0 ▼a 659.1 ▼2 20
090 ▼a 659.1 ▼b A111a4
100 1 ▼a Aaker, David A.
245 1 0 ▼a Advertising management / ▼c David A. Aaker, Rajeev Batra, John G. Myers.
250 ▼a 4th ed.
260 ▼a Englewood Cliffs, N.J. : ▼b Prentice Hall, ▼c c1992.
300 ▼a xiii, 593 p. : ▼b ill. ; ▼c 25 cm.
504 ▼a Includes bibliographical references and index.
650 0 ▼a Advertising ▼x Management.
700 1 ▼a Batra, Rajeev.
700 1 ▼a Myers, John G., ▼d 1933-.

No. Location Call Number Accession No. Availability Due Date Make a Reservation Service
No. 1 Location Main Library/Western Books/ Call Number 659.1 A111a4 Accession No. 111082115 Availability Available Due Date Make a Reservation Service B M
No. 2 Location Sejong Academic Information Center/Social Science/ Call Number 659.1 A111a4 Accession No. 452090540 Availability Available Due Date Make a Reservation Service M
No. Location Call Number Accession No. Availability Due Date Make a Reservation Service
No. 1 Location Main Library/Western Books/ Call Number 659.1 A111a4 Accession No. 111082115 Availability Available Due Date Make a Reservation Service B M
No. Location Call Number Accession No. Availability Due Date Make a Reservation Service
No. 1 Location Sejong Academic Information Center/Social Science/ Call Number 659.1 A111a4 Accession No. 452090540 Availability Available Due Date Make a Reservation Service M

New Arrivals Books in Related Fields