| 000 | 00974camuuu200289 a 4500 | |
| 001 | 000000472116 | |
| 005 | 19970411160138.0 | |
| 008 | 950523s1996 ilua bi 001 0 eng | |
| 010 | ▼a 95022713 | |
| 020 | ▼a 0256139040 | |
| 040 | ▼a 211009 ▼c 211009 | |
| 049 | 1 | ▼l 111081336 |
| 082 | 0 0 | ▼a 658.8/342 ▼2 20 |
| 090 | ▼a 658.8342 ▼b P478c4 | |
| 100 | 1 | ▼a Peter, J. Paul. |
| 245 | 1 0 | ▼a Consumer behavior and marketing strategy / ▼c J. Paul Peter, Jerry C. Olson. |
| 250 | ▼a 4th ed. | |
| 260 | ▼a Chicago : ▼b Irwin, ▼c c1996. | |
| 300 | ▼a xxvii, 738 p. : ▼b ill. (some col.) ; ▼c 24 cm. | |
| 440 | 4 | ▼a The Irwin series in marketing |
| 500 | ▼a Originally published as: Consumer behavior: marketing strategy perspectives, 1987. | |
| 504 | ▼a Includes bibliographical references (p. 661-705) and indexes. | |
| 650 | 0 | ▼a Consumer behavior. |
| 650 | 0 | ▼a Marketing. |
| 700 | 1 | ▼a Olson, Jerry C. ▼q (Jerry Corrie), ▼d 1944- |
| 700 | 1 | ▼a Peter, J. Paul. ▼t Consumer behavior. |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/교육보존6/ | 청구기호 658.8342 P478c4 | 등록번호 111081336 | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |