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Whatever happened to Madison Avenue? : advertising in the '90s

Whatever happened to Madison Avenue? : advertising in the '90s (Loan 2 times)

Material type
단행본
Personal Author
Mayer, Martin, 1928-
Title Statement
Whatever happened to Madison Avenue? : advertising in the '90s / by Martin Mayer.
Publication, Distribution, etc
Boston :   Little, Brown and Company,   1991.  
Physical Medium
xix, 269 p. ; 22 cm.
ISBN
0316551546
Bibliography, Etc. Note
Includes bibliographical references and index.
Subject Added Entry-Topical Term
Advertising --United States.
000 00744camuuu200253 4500
001 000000450176
003 OCoLC
005 19970109013026.0
008 s1991 mau b 0010 eng
010 ▼a 90024150
020 ▼a 0316551546
040 ▼a DLC ▼c DLC
043 ▼a n-us---
049 1 ▼l 111073873
050 0 0 ▼a HF5813.U6 ▼b M32 1991
082 0 0 ▼a 659.1/0973 ▼2 20
090 ▼a 659.1 ▼b M468w
100 1 ▼a Mayer, Martin, ▼d 1928-
245 1 0 ▼a Whatever happened to Madison Avenue? : ▼b advertising in the '90s / ▼c by Martin Mayer.
260 ▼a Boston : ▼b Little, Brown and Company, ▼c 1991.
300 ▼a xix, 269 p. ; ▼c 22 cm.
504 ▼a Includes bibliographical references and index.
650 0 ▼a Advertising ▼z United States.

Holdings Information

No. Location Call Number Accession No. Availability Due Date Make a Reservation Service
No. 1 Location Main Library/Western Books/ Call Number 659.1 M468w Accession No. 111073873 Availability Available Due Date Make a Reservation Service B M

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