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Otto Kleppner's Advertising procedure 9th ed

Otto Kleppner's Advertising procedure 9th ed

Material type
단행본
Personal Author
Kleppner, Otto, 1899- Russell, Thomas, 1941- Verrill, Glenn.
Title Statement
Otto Kleppner's Advertising procedure / Thomas Russell, Glenn Verrill.
판사항
9th ed.
Publication, Distribution, etc
New York :   Prentice Hall,   c1986.  
Physical Medium
xvii, 665 p. : ill. ; 26 cm.
Series Statement
The Prentice-Hall series in marketing
General Note
Pre. ed.: Advertising procedure / Otto Kleppner.  
Bibliography, Etc. Note
Includes bibliographies and index.
Subject Added Entry-Topical Term
Advertising.
000 00867camuuu200265 a 4500
001 000000076469
005 .0
008 820421s1986 njuaf b 00110 eng
049 ▼l 412639915 ▼l 412639916 ▼l 412665759
050 0 ▼a HF5823 ▼b .K45 1983
082 0 ▼a 659.1 ▼2 19
090 ▼a 659.1 ▼b K64a9
100 1 0 ▼a Kleppner, Otto, ▼d 1899-
240 1 0 ▼a Advertising procedure
245 1 0 ▼a Otto Kleppner's Advertising procedure / ▼c Thomas Russell, Glenn Verrill.
250 ▼a 9th ed.
260 0 ▼a New York : ▼b Prentice Hall, ▼c c1986.
300 ▼a xvii, 665 p. : ▼b ill. ; ▼c 26 cm.
440 4 ▼a The Prentice-Hall series in marketing
500 ▼a Pre. ed.: Advertising procedure / Otto Kleppner.
504 ▼a Includes bibliographies and index.
650 0 ▼a Advertising.
700 1 0 ▼a Russell, Thomas, ▼d 1941-
700 1 0 ▼a Verrill, Glenn.
740 0 1 ▼a Advertising procedure.

Holdings Information

No. Location Call Number Accession No. Availability Due Date Make a Reservation Service
No. 1 Location Main Library/Western Books/ Call Number 659.1 K64a9 Accession No. 412639915 Availability Available Due Date Make a Reservation Service B M
No. 2 Location Main Library/Western Books/ Call Number 659.1 K64a9 Accession No. 412639916 Availability Available Due Date Make a Reservation Service B M
No. 3 Location Main Library/Western Books/ Call Number 659.1 K64a9 Accession No. 412665759 Availability Available Due Date Make a Reservation Service B M

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