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The uses and effectiveness of vertical cooperative advertising

The uses and effectiveness of vertical cooperative advertising

Material type
단행본
Personal Author
Young, Robert Freeman.
Title Statement
The uses and effectiveness of vertical cooperative advertising / Young, Robert Freeman.
Publication, Distribution, etc
Ann Arbor :   University Microfilms International ,   1984.  
Physical Medium
1 v. (various pagings) : ill. ; 23 cm.
General Note
Thesis (doctoral) - Harvard University, 1980.  
000 00582namuuu200169 4500
001 000000049594
005 .0
008 950523s1984 miu eng
040 ▼a 211009 ▼c 211009
049 ▼l 412610804
082 0 4 ▼a 659.1
090 ▼a 659.1 ▼b Y75u
100 1 0 ▼a Young, Robert Freeman.
245 1 4 ▼a The uses and effectiveness of vertical cooperative advertising / ▼c Young, Robert Freeman.
260 0 ▼a Ann Arbor : ▼b University Microfilms International , ▼c 1984.
300 ▼a 1 v. (various pagings) : ▼b ill. ; ▼c 23 cm.
500 ▼a Thesis (doctoral) - Harvard University, 1980.

Holdings Information

No. Location Call Number Accession No. Availability Due Date Make a Reservation Service
No. 1 Location Main Library/Western Books/ Call Number 659.1 Y75u Accession No. 412610804 Availability Available Due Date Make a Reservation Service B M

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