| 000 | 00587namuuu200181 4500 | |
| 001 | 000000049554 | |
| 005 | .0 | |
| 008 | 950523s1984 miu eng | |
| 040 | ▼a 211009 ▼c 211009 | |
| 049 | ▼l 412610725 | |
| 082 | 0 4 | ▼a 659.1 |
| 090 | ▼a 659.1 ▼b S775c | |
| 100 | 1 0 | ▼a Stack, Robert Thomas. |
| 245 | 1 0 | ▼a Comparative advertising : ▼b a determination of effects / ▼c Robert Thomas Stack. |
| 260 | 0 | ▼a Ann Arbor : ▼b Univ. Microfilms International , ▼c 1984. |
| 300 | ▼a vii, 111 p. ; ▼c 23 cm. | |
| 500 | ▼a Thesis (Ph.D.) - Michigan State Univ., 1978. | |
| 504 | ▼a Bibliography: p. 101-111 |
Holdings Information
| No. | Location | Call Number | Accession No. | Availability | Due Date | Make a Reservation | Service |
|---|---|---|---|---|---|---|---|
| No. 1 | Location Main Library/Western Books/ | Call Number 659.1 S775c | Accession No. 412610725 | Availability Available | Due Date | Make a Reservation | Service |