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Application of a transactional model to advertising messages

Application of a transactional model to advertising messages

Material type
단행본
Personal Author
Martin, Charles Henry , 1931-.
Title Statement
Application of a transactional model to advertising messages / Martin, Charles Henry.
Publication, Distribution, etc
Ann Arbor :   Xerox University Microfilms ,   1984.  
Physical Medium
ix, 223 leaves ; 23 cm.
General Note
Thesis (Ph.D.) - The University of Texas at Austin, 1974  
000 00577namuuu200169 4500
001 000000049467
005 .0
008 950523s1984 miu eng
040 ▼a 211009 ▼c 211009
049 ▼l 412610719
082 0 4 ▼a 659.1
090 ▼a 659.1 ▼b M379a
100 1 0 ▼a Martin, Charles Henry , ▼d 1931-.
245 1 0 ▼a Application of a transactional model to advertising messages / ▼c Martin, Charles Henry.
260 0 ▼a Ann Arbor : ▼b Xerox University Microfilms , ▼c 1984.
300 ▼a ix, 223 leaves ; ▼c 23 cm.
500 ▼a Thesis (Ph.D.) - The University of Texas at Austin, 1974

Holdings Information

No. Location Call Number Accession No. Availability Due Date Make a Reservation Service
No. 1 Location Main Library/Western Books/ Call Number 659.1 M379a Accession No. 412610719 Availability Available Due Date Make a Reservation Service B M

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