CONTENTS
List of Figures and Tables = ⅶ
Editor's Preface = xi
Introduction and Acknowledgements = xiii
1 Media and Language = 1
1 Why study media language? = 3
2 Media language research and the disciplines = 5
3 Themes of the book = 8
2 Researching Media Language = 9
1 Universe and sample = 10
2 What's news: defining genres = 12
3 News outlets = 17
4 News outputs = 22
5 Pitfalls, shortcuts and the long way round = 25
6 The media react to research = 30
3 The Production of News Language = 33
1 Many hands make tight work = 34
2 Producer roles in news language = 36
3 The news assembly line = 44
4 Embedding in the news text = 50
4 Authoring and Editing the News Text = 56
1 Constructing the news text = 56
2 How news is edited = 66
3 Why edit? = 75
5 The Audience for Media Language = 84
1 Disjunction and isolation = 85
2 Multiple roles in the audience = 90
3 Audience embedding = 95
4 Communicators as audience = 98
6 Stylin' the News: Audience Design = 104
1 Style in language = 104
2 Style and audience status in the British press = 107
3 Audience design in New Zealand radio = 110
4 Editing copy for style = 122
7 Talking Strange: Referee Design in Media Language = 126
1 Taking the initiative = 126
2 The referees = 127
3 Television advertisements as referee design = 135
8 Telling Stories = 147
1 News stories and personal narratives = 148
2 News values = 155
3 News as stories = 161
4 The structure of news stories = 169
9 Make-up of the News Story = 175
1 The lead = 175
2 Headlines = 185
3 News sources and actors = 190
4 Time and place in the news = 198
5 Facts and figures = 202
6 Talking heads = 204
10 Telling It Like It Isn't = 212
1 Approaches to media miscommunication = 212
2 Misreporting: the climate change case = 216
3 Misediting international news = 224
11 (Mis)understanding the News = 230
1 Recall and comprehension = 231
2 The public misunderstand climate change = 238
Notes = 248
References = 254
Index = 269
